Simms Fishing Products, the manufacturer of waders, outerwear, footwear, and technical fishing apparel, has launched a platform to give back to multiple conservation groups supporting healthy and sustainable fisheries.
The recent Bass Fishing Hall of Fame Induction Ceremony included some additional hardware for this year’s inductees, thanks to the custom rod building brands making up Foundation Outdoor Group.
Grundéns, producer of fishing apparel, waders and footwear, is planning for transformation and growth with the appointment of Janne Mahlamäki as its general manager for the Europe, Middle East, and Africa (EMEA) region.
Crewsaver, Survitec’s leading lifejacket brand, has announced a partnership with the UK’s biggest sea fishing catch and release competition, the Sea Angling Classic, for the upcoming 2024 season.
One of the most iconic sea fishing rods brands in the UK – Zziplex – which closed its doors last year is now back in business thanks a deal with fellow rod manufacturer Century.
The American fly tackle trade showed a five per cent rise in product sales for the 12 months to August 2023, although key areas like soft goods and waders were the main drivers.
Foundation Outdoor Group, arguably the world’s leading supplier of rod-building components, equipment and instruction, is taking a significant stride in its global expansion, opening a European headquarters in Sweden.
