Semperfli lands Hake for team

UK fly tying materials supplier Semperfli has added well-known fly angler and tyer Phillippa Hake to its team.

Based at Semperfli’s head office in Selby, Yorkshire, Phillippa will be actively involved in the company’s marketing, social media, communications and much more, given her expertise in fly fishing and fly tying.

Semperfli CEO ann Kitchener said: “It gives us huge pleasure to welcome Phillippa to our growing team.  She is a very well-respected fly tyer and her experience in fly tying is invaluable.”

Phillippa added: “I’m very excited and keen to get stuck in with my new role at Semperfli. It really is a dream come true to now be working within the industry.

“I feel honoured and very lucky be working with a company that continues to bring fresh and innovative ideas to the world of fly tying which makes me feel very proud! I’m looking forward to what the future brings and all the fun we’ll have along the way!”